It goes on top of what you already have.

No new phone system. Nothing installed on anybody's computer. No change to how your team answers a call. The most common reaction from the people who have to approve it is that there's less to it than they expected.

The whole setup

1. We connect to your phone service

Usually a few minutes of work with whoever provides it. For the platforms we're already integrated with, it's an endpoint and a key. We're notified when a conversation finishes and we collect the recording afterwards.

2. You tell it about your business

Who works there and what they do. Who your customers are. Which competitors you want tracked. What's worth interrupting somebody for, and who should hear about it. An afternoon, and you can change it whenever the business changes.

3. It starts working

Write-ups the same day. Alerts as soon as something comes up. Patterns take a few weeks, because patterns need conversations.

Three things people are relieved to hear

It isn't in the middle of your calls

It works from recordings after the conversation ends. It can't drop a call, add delay, or break anything at two in the morning, because it isn't in the path.

Nobody has to learn anything

Your team keeps using the same phones the same way. The only new habit is knowing to expect an email, or where to look.

It knows your industry on day one

We do the industry setup before you arrive, so it's watching for the things that matter in your business rather than asking you to imagine them. Industries →

What it needs from you

Two things, and one of them matters more than people expect.

The conversations. If you're already recording, we can start from that. If you're not, that's usually a setting your provider turns on.

Who's who. Your people and your customers. This is the part that makes the difference between generic output and something specific to your business - it's how a signal lands against the right account with the right owner instead of floating free. You can maintain it yourself, or sync it from whatever system already has it.

Either through the Admin Interface or through the API.

Where it runs and where your data lives

It's a cloud service - there's nothing to host and nothing to patch.

Conversations are processed and stored in the region you choose, and that covers what we derive from them, not just the recordings. Region is set as part of onboarding so it's written down rather than assumed.

If you have a specific requirement - a jurisdiction, a regulator, a contract that constrains where data can sit - raise it early and we'll tell you plainly whether we can meet it.

What we do and don't do with your conversations →

Or don't use our screens at all

Everything can be pushed somewhere else - your CRM, a channel your team watches, a ticket queue, your reporting stack - and pulled back out through the API.

What you can build

Where to go next